Showroom – Showcase Auto Huiskes

WINCAR PARTNER

CAR HOUSES

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For more than 15 years, Auto Huiskes has been an established name in Oss, where we are known as a Kia, Suzuki and Mitsubishi dealer for our excellent service and customer focus. In 2020, we broadened our horizons by taking over a second branch in Schaik. This branch, which is affiliated with Carprof, serves customers with all brands except Kia, Suzuki and Mitsubishi. With a team of around 40 employees spread across both branches, it is very important to us to keep our online presence professional, personal and attractive. This has been well translated by the photographer from Autosociaal. The images not only contribute to a professional look, but also help to visually communicate our service orientation and customer friendliness in our e-mail messages and website.

"An important part of our collaboration is the seamless integration with our DMS Wincar."

Maxime van Ooij, communications professional at Auto Huiskes

In the past, we struggled to manage our online presence effectively, and using different systems and providers created a need to offer our customers a more integrated experience. Autosociaal is known as, and is, a total service provider. Their customer-focused approach was the deciding factor for us. At Auto Huiskes, we also consciously choose quality and service over price.

Another USP of our collaboration with Autosociaal is their seamless integration with almost all well-known software providers in the Dutch automotive sector, including our Dealer Management System (DMS) Wincar. It is clear that the lines of communication between both parties are short. Our leads are also forwarded directly to LEF. Our business processes, which we manage in Wincar, are seamlessly integrated with our external communication processes. Our (after)sales email marketing messages are sent in real time, at the times requested by the customer. This makes the entire online customer journey feel very personal.

Course of the collaboration

We have noticed that Autosociaal proactively thinks along with us. They are willing to help us and advise effective solutions, which makes our collaboration very pleasant. The thorough inventory of processes and technical innovation have contributed to our operational efficiency. Our website has been fully customised to our requirements and integrated with, among other things, our digital workshop planner Cartel and our vehicle management system Wheelerdelta. Since the start of our collaboration, our online visibility has improved significantly. We are seeing an increase in online appointments and receiving positive feedback from our customers. And that is what we are all working towards!