With the app and website we commissioned from Autosociaal, all the information is easily accessible for our customers. Website visitors can quickly navigate to the used car page or schedule an appointment. App users can easily contact a representative with questions about the car using the chat function. Customers are responding very positively to both the website and the app. We’re therefore aware that we increasingly need to present ourselves online. We do this by providing attractive, clear photos, a user-friendly website, and clear communication. This was also one of the reasons we started Autosociaal. We want to create a strong online presence. If we don’t, people will no longer come to us.
We launched the app through Facebook and are promoting it at our reception desk. It’s a truly new development for our company, and we’re looking forward to using it more often. The first users have already signed up. The app makes life easier for app users. They receive reminders for their MOT inspection, tire changes, or appointments. Moreover, it’s easy to respond quickly to questions, offering an extra level of service.
"Users of the app can easily contact an employee via the chat function if they have a question about the car."
Daniël Postmus, responsible for sales at Autobedrijf Koerhuis
Progress of the collaboration
Customer satisfaction is our top priority. We maintain a low-threshold approach and believe it’s important for customers to be able to contact us easily. After several pleasant conversations with Autosociaal, during which they explained the possibilities, we entered into a partnership to utilize Autosociaal’s services. We are extremely satisfied and would recommend them to any business.
I’m good at switching between the online and offline showroom. In the past, customers would often come from the region and just walk in. Now, everything is done more online, and they come from all over the country. Online sales now represent a significant portion of our revenue. That’s one of the reasons why customer retention is so important to us. We strive to retain everyone as a customer. This applies to both the workshop and online sales. That’s why all our employees know how to handle customer contact: how to handle questions, how to answer the phone, and so on. Besides retaining people for maintenance, we’re also seeing more and more people buying their second cars here. I believe this is because we’ve made a good (online) impression.
7554 NG Hengelo
