Communication is what it’s all about for us. It is important when attracting potential customers, but also when maintaining our existing customers. Previously, this mainly took place in the showroom, but in this era it is mainly digital. Together with Autosociaal, we ensure short lines of communication with our customers, both in the physical showroom and in the digital showroom. The ultimate goal is to create the best customer experience.
We can achieve a good customer experience by tailoring our communication to the customer. We want to make this as personal as possible by approaching the customer via our own app. We send a chat message when the car is ready or a reminder for the MOT test. This allows us to reach the customer in an accessible way. But it also works the other way around. When customers have questions, they want quick and accurate answers. The app makes it easy for customers to reach us.
"With Autosociaal's online solutions, our programmes can be coordinated with each other."
Course of the collaboration
Autosociaal’s online solutions allow our programmes to be coordinated and integrated with each other. This means that all digital channels connect seamlessly to our garage management system. We arrive at the office in the morning and all our customers’ appointments are automatically entered. All we have to do is confirm them. This automates communication while still keeping it personal, but it takes very little time. This improves our customer communication support, which we are very enthusiastic about. Together, we get the most out of our working day and ensure the best customer experience!
Approaching targeted (potential) customers to sell more used cars?
Edwin Haan
Operational Manager
7554 NG Hengelo
