Nowadays, communication with customers has shifted to online. Nevertheless, customer contact remains the most important aspect of your business. We now want to offer this contact online in order to respond to developments. To ensure that our company is up to date online, we have entered into a partnership with Autosociaal. They support us in everything related to online. We believe it is important that our positioning is reflected in our website. We want to show who we are in a professional manner. We also consider our online visibility to be very important. In addition to the online visibility of the website, we have also joined the Facebook and Instagram re-marketing option offered by Autosociaal. In this way, we try to attract new customers through advertising.
"In addition to the website's online visibility, we have also joined the Facebook and Instagram re-marketing option offered by Autosociaal."
Doeke Veld, owner of Automobielbedrijf Veld
Since launching the new website, we have received a lot of positive feedback from customers. They find the new website clear, transparent and well-organised. This allows us to offer our customers the service they expect from us and build customer relationships. Personally, I do miss a bit of personality in online communication with customers. But thanks to the monthly statistics I receive from Autosociaal, I can still see what my customers are interested in or looking for. I can then respond to this myself by acting on it.
Course of the collaboration
Working with Autosociaal is very pleasant because they specialise in the automotive industry. The feedback and support we receive is tailored to the automotive industry. This allows us to develop more quickly online in our field. I believe that Autosociaal’s online solutions set us apart from other car companies. Customer contact and customer loyalty will remain very important, but we can now extend these to the online sphere. We sometimes say: “There are companies with a high threshold and companies with a low threshold, but our company has no threshold.” That’s what sets us apart!
About Automobielbedrijf Veld
Automobielbedrijf Veld was founded in 1967 by Klaas Veld Sr. and his wife Elly. Currently, the day-to-day management is in the hands of their son Doeke Veld, and Klaas Veld Jr. is now the fourth generation to be active in the company. This does not mean that the founders are no longer active in the company. They are still busy every day, and Doeke’s wife, Alice, also works in our friendly and hard-working family business. We are a BOVAG-certified and universal car company. This means that we are not brand-specific. In fact, we are there for everyone and we do not discriminate between any brand or type whatsoever.
Approaching targeted (potential) customers to sell more used cars?
Edwin Haan
Operational Manager
7554 NG Hengelo
