Autosociaal enables us to connect with our customers digitally in a pleasant and convenient manner. For example, we remind our customers when their MOT is about to expire and send them birthday greetings. This ensures that we are in touch with them several times a year from the car company. These moments of contact are very important for maintaining a good customer relationship.
"Customers indicate that the website, app, and emails look sleek and that everything is very user-friendly."
Leonie Blaak, co-owner at Blaak Automotive
We have been well known in the Ridderkerk region for many years, and I think we are particularly known as a serious but accessible family business. We like to give our customers a feeling of trust, also with a view to the digital future. The look and feel of a car company is very important these days. Digitisation will facilitate all processes, but we are careful to ensure that the personal touch is not lost.
Course of the collaboration
The collaboration with Autosociaal is going well. We have been working with Autosociaal since early 2022. We were already used to a CRM system from our importer, but when we could no longer use this service, we started looking for a party that specialises in the automotive sector. Once we became aware of Autosociaal’s activities, we realised that they were in line with our vision and working methods. Autosociaal offers just the extra digital capabilities and service we need to translate our offline image to the online world. All in all, we are very satisfied with the collaboration.
About Blaak Automotive
Blaak Automotive has been a well-known name in the Ridderkerk region and surrounding areas for many years. From 1994 to 2022, they were a Hyundai dealer, but due to economies of scale within the automotive industry, they have continued as a universal car company since the beginning of 2022, specialising in Hyundai and Kia. At Blaak Automotive, customers come first, and they have noticed that customers particularly appreciate the accessibility of the family business and the short lines of communication.
7554 NG Hengelo
