Autosociaal has shown us that our online profile could be improved. This made us realise that we need to work on our online customer journey. This insight led to a successful collaboration with Autosociaal. At Den Hartogh, the customer comes first. We develop a unique customer journey for each customer. We want to engage with the customer at every step of the customer journey in order to build a good customer relationship. This cannot be achieved offline. We enlisted the help of Autosociaal to achieve our online objectives.
"Thanks to Autosociaal's affinity with the automotive world, they know exactly which touchpoints to use to reach our customers."
Nanne Schlukebir, co-owner of Autobedrijf den Hartogh
This was the deciding factor for us to start working with Autosociaal. Through www.nissandenhartogh.nl and the app, we can communicate clearly with our customers and make the customer journey easier. The app allows us to chat with customers about the progress of a workshop appointment. This means that customers are never faced with unexpected surprises. In addition, workshop appointments can be made, which is also often done via our website. This is easier for the customer, as there is no need to contact us by telephone. It also saves our employees time!
Ik zie de samenwerking met Autosociaal als een toekomstgerichte investering. In de toekomst gaat er denk ik, veel veranderen in de autowereld. De digitalisering zet zich voort en hier spelen wij op in door de online kanalen die wij bij Autosociaal hebben afgenomen. Op de helpdesk zit er altijd een collega, die ons een luisterend oor biedt en ons bij onze vragen ondersteund. Daarnaast denken jullie met ons mee, wordt er op onze online presentaties gelet en worden er goede ideeën aangedragen. Een aanrader voor elk autobedrijf!
Course of the collaboration
Approaching targeted (potential) customers to sell more used cars?
Edwin Haan
Operational Manager
7554 NG Hengelo
