Seldenrijk is a leading specialist in the purchase and sale of used cars. Our buyers scour the Netherlands for the best used cars. We check them ourselves and put them online at lightning speed. You can view and purchase more than 500 used cars on our website. Nowadays, customers first look for a used car on www.seldenrijk.nl, so a well-developed website is indispensable for us. To this end, we have entered into a partnership with Autosociaal, an expert in this field. We noticed that our website was in need of optimisation. We knew we could make improvements in this area. The website that Autosociaal has developed for us is much more comprehensive and detailed than our previous website.
We have noticed that we are receiving many more leads since we started using our new website, developed by Autosociaal. The website has been optimised with effective calls to action. In addition, there is a lot of use of the request for a quote or a trade-in request, which are call-to-actions that we did not use on our previous website. In addition to the technical developments of our website, our identity is also reflected on our website. This was also new to us. We had Autosociaal produce a company report. By implementing our identity online, building a customer relationship starts with a visit to our website.
Corné Westerbroek, manager at Seldenrijk
Customers can get a first impression of Seldenrijk via the website, which helps them make a more informed decision when purchasing a new car. Our online visibility has also improved. Customers from all over the Netherlands visit our website. Thanks to our competitive prices combined with detailed product photos and videos, our website is used as an online showroom. I believe that the physical showroom will remain an important aspect in the future, as customers want to see the used car they are going to buy in real life. But the online showroom is just as important nowadays, because buying a used car starts online. The combination of physical and online works very well for us. In addition, Autosociaal’s systems link well with Autoflex and Autotelex, the systems we use at Seldenrijk.
Autosociaal has ensured that we are easy to find online. They have shown us all the online possibilities within the automotive sector and use the latest techniques. An innovative and progressive internet partner within the automotive world. We are very satisfied with this. Autosociaal has all the technical knowledge in-house.
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